The scene where Kikuchi, playing a high school girl dancing in a club with flashing and swirling lights, left five women feeling sick at at the Midland Square Cinema in city of Nagoya. "We are handing out a handbill advising customers not to focus on the screen but to look away appropriately during the scene," he said. At another cinema in Yokkaichi, an elderly man needed time to rest and recover from sickness after watching the film.
Babel, starring Brad Pitt and Cate Blanchett, has been a media sensation in Japan, as Kikuchi was nominated for an Oscar for her performance as a deaf schoolgirl who cannot speak.