Joystick Interactive's VP of marketing provides best practices for creating original video content using green screen technology. Access the Frozen Knowledge of Video Magnify.net's CEO explores how video is ushering in a new information explosion, and explains how to use this knowledge to let your video assets roam free and attract viewers.
The Number's Up for Jim Carrey on YouTube Creative Showcase: New Line Cinema explores the dark obsessions of the YouTube community with a branded page that lets users create video confessionals to promote "The Number 23." Rules of Attraction for Young Influencers Social networks are like high school, where everyone wants to tap into the power of popularity. Deep Focus' media director explores how to get the in-crowd to join your brand conversations.
Make the Link from Searches to Purchase Movie marketing blogger Chris Thilk discusses a key movie distribution trend and how it can be used to connect search behavior to purchases. Video Serves up the Ace of Cakes Creative Showcase: This Agency.com banner hits the sweet spot by letting users explore the anatomy and artistry of a cake, and its creator.
Is Entertainment Ready for Progress? Real Branding's general manager outlines how marketers can shed the baggage of online's past and make game-changing moves in how to understand, evaluate and engage the audiences of today. Joystick Interactive's VP of marketing provides best practices for creating original video content using green screen technology.
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