Collective Wisdom dedicated to Marketing, Advertising and the Creative Process: Memories are what the future is built on
Lewis O'neal  |  by sclohonet.blogspot.com. All rights reserved. 18.07 | 15:15

The moment you stop improving your organization, it starts to die. Make it your goal to be better each and every day, in some small way. Remember the Japanese concept of Kaizen.

Small daily improvements eventually result in huge advantages. Be quick to decide. Patton said: A good plan violently executed today is far and away better than a perfect plan tomorrow.

Measure everything of significance. I swear this is true. Anything that is measured and watched, improves.

Anything that is not managed will deteriorate. If you want to uncover problems you don t know about, take a few moments and look closely at the areas you haven t examined for a while. I guarantee your problems will be there.

Pay attention to your competitors, but pay more attention to what you re doing. When you look at your competitors, remember that everything looks perfect at a distance. Even the planet Earth, if you get far enough into space, looks like a peaceful place.

Never let anybody push you around. In our society, with our laws and even playing field, you have just as much right to what you re doing as anyone else, provided that what you re doing is legal. Never expect life to be fair.

You make your own breaks. You ll be doing good if the only meaning fair has to you, is something that you pay when you get on a bus (i.e.

, fare). Solve your own problems. You ll find that by coming up with your own solutions, you ll develop a competitive edge.

Masura Ibuka, the co-founder of SONY, said it best: You never succeed in technology, business, or anything by following the others. There s also an old Asian saying that I remind myself of frequently. It goes like this: A wise man keeps his own counsel.

Don t take yourself too seriously. Often, at least half of what we accomplish is due to luck. None of us are in control as much as we like to think we are.

There s always a reason to smile. Find it. After all, you re really lucky just to be alive.

Life is short. More and more, I agree with my little brother. He always reminds me: We re not here for a long time; we re here for a good time.

These rules are published here with the permission of Bob Parsons. 2004-2006 by Bob Parsons. You can get the full story at his blog - http://www.

bobparsons.com Posted by ScLoHo at 7:33 PM The moment you stop improving your organization, it starts to die.

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